AdPicker for Publishers

Increase revenues from Display & Video ads

AdPicker enables publishers to use customisable machine learning models for ad targeting, content personalisation and driving subscriptions in a privacy- friendly way. By leveraging next-generation IDs and contextual targeting AdPicker also solves the current 3rd party cookies challenge.

AI-driven | Persona-based

Screenshot from App

AdPicker | DataSentics
AdPicker | DataSentics
AdPicker | DataSentics
AdPicker | DataSentics

AdPicker Key Features

DataSentics

Easy building of custom audiences based on 150+ pre-defined interests and sociodemographic categories.

DataSentics

Get insights into your audience affinities to deliver high-performing campaigns.

DataSentics

Find relevant content to target audiences without 3rd party cookies.

How it Works

DataSentics

Input data

Input data - web analytics, ad server or DMP logs - are processed and imported to engine.

DataSentics

User interface

UI provided enables the customer to work with models and analyse the data.

DataSentics

Custom AI

Customisable machine learning models are used to create audiences and content classification

DataSentics

Output

The results are exported to an ad server, DMP SSP or web front-end.

You Are in Control

The data belongs to the customer and is fully controlled by the customer.
The ML models can also be fully controlled by the customer.
AdPicker can be hosted by DataSentics or deployed to customer’s cloud infrastructure.

No Risks

DataSentics

Either we help you to bring significant new revenues.

DataSentics

You just pay a minimum fee covering costs.

The Ad Industry Is Experiencing An Earthquake

DataSentics is the focused and flexible partner to help you handle the challenges and take advantage of the new opportunities emerging for publishers.

DataSentics
DataSentics
DataSentics
DataSentics
DataSentics
DataSentics
DataSentics
DataSentics

Meet the team

We are a team of 100+ machine learning and cloud data engineering professionals based in Prague. We generate profits and savings with the power of data analytics, machine learning & cloud technologies. To our clients, we offer our tailored products & custom agile solutions with consulting.

Meet the Team

Need to Know More?

Ask us anything

Key contacts

Matěj Novák - DataSentics

Matěj Novák

AdPicker lead

Gabriela Dvořáková - DataSentics

Gabriela Dvořáková

AdPicker | Customer Success Manager